Blog

Four Amazing Marketing Tips for your Salon Business

Tues, 14 Aug.

All businesses need a concise and an effective marketing plan to reach out to their potential customer base. A salon business is no different, marketing is very important for a salon business to be successful in this competitive world. Marketing is really about how you become innovative and attractive to your customer base. The following blog highlights four amazing marketing tips for your salon business:

Managing your Online Business:

The marketing world now revolves around the website of your business. Your salon needs a website that is friendly and captures the imagination of your clientele. A marketing strategy can easily be built around your website as you can run Facebook or Google ads which can really help you out in creating awareness of your brand as well as getting a lot of clients. Managing your online platforms is important as most people are spending a lot of their time on social media platforms. Hence, it becomes important that your salon has an online presence on sites like Facebook, Pinterest and Instagram. Once you enter the world of social media, you will find plenty of ways through which you can market your salon.

Another good option in terms of marketing your product can be that you can hire a social media expert who handles all the queries and marketing plans. This will definitely help you out in ways you can’t even imagine!

Offer Discount Deals:

History tells us that discount deals work pretty well within a business. People are always looking for ways to save money and maybe it’s the right time you start giving out weekly discount deals. This can also be used a marketing tool where you can try and engage a newer customer base. Maybe you can offer a 10% to 25% discounted rate on returning customers as well. There are just countless ways through which you can include discount deals in your marketing strategy. Birthday discounts is another form of discount rate that you can offer your returning customers. Believe us, you might think that the other person is busy on their birthday but when they see this discount, we’re sure that they won’t be able to resist.

A Mobile App:

Having a mobile app is definitely something that your customers would love! Create an app that consists of all the information of the different kinds of beauty solutions that your salon offers. However, the main reason why an app is vital for your business is because of the fact that it allows a customer to book their slot in the most convenient way.

Video Marketing:

No one really likes to read stuff these days. Visuals are the best way through which you can send out a message. A video might just be the perfect tool that you can use to create engagement. In the video maybe you can highlight the services you offer, the features of your salon and why it stands out from the rest.

David Sanderson
MyCuts Founder

MyCuts for managing your salon schedules ideally

Tues, 12 Jul.

Elevation of one’s business takes various factors into play that include time management skills and effectively scheduling your clients. If you have a salon we’re pretty sure that at times you might get overwhelmed with managing all of your clients. This can be troublesome for the effective performance of your business as well as going the extra mile in terms of making more profits. Managing a hair salon is a tough job but not if you have the right tools to make it work.

What is MyCuts?

MyCuts is an application that helps hairdressers manage and organize their work schedules seamlessly. With the help of this app, salons do not have to worry about forgotten appointments, failed services or wrong hair color shade on the wrong client! This app is a comprehensive solution for professional hair experts that take care of everything for them – leaving them with a little less to worry about.

Upsides of having such a hands-on app in hand

There is nothing but only praises for such a hands-on app that is dedicated to making life easier and simpler for hair professionals and salon owners. It gives you a platform where all information that you need is transparent and gives you the motivation you need to handle your salon in the most effective manner.

Time management

One of biggest perks of having such an app in hand is time management. Salon owners get the chance to manage their schedules so perfectly without having to spend hours to just keep it all organized. Once you use MyCuts for time management, you will find out the fact that it makes you value your time. Another advantage that the app gives you is that your client will feel that the services provided were top-notch.

Appointment reminders

There is never a missed appointment again; thanks to the daily reminders of this app. It makes sure that salon owners are aware of everything they have to achieve in a day. Unfortunately, the inability to keep track of appointments can result in losses, including the trust of the customer.

Client satisfaction is the biggest achievement for any great hair dresser. This can be achieved with such great assistance. Loyal clients are the base of any successful business. MyCuts allows you to deliver the best of your services in the most efficient way and in turn will help you build a loyal customer base.

Reminder of client’s preferences

One highlight of this app is that it keeps a history or record of the client’s preferences, likes and dislikes. So, hair experts find it easier to remember what to do with each client when they walk in instead of having to rumble through a diary pages to explore client history.

Conclusion

MyCuts is a revolutionary app for all those apps who are unable to keep up with the hectic routine. It is time to finally make the right decision and achieve great new heights with MyCuts!

David Sanderson
MyCuts Founder